Brand Activations

Booths & Brand Activations

Curated brands only. From 3×4 vendor booths to full pop-up takeovers.

Activation Formats
3X4

3×4 Booth

Standard vendor footprint. Branded surface, plug-and-play utilities. Ideal for sampling, coffee, retail.

3X5

3×5 Premium Booth

Larger footprint with custom signage and elevated finishing. For brands needing more presence on the floor.

POPUP

Pop-Up Activation

Custom-built activation across multiple nights. Bespoke fixtures, lighting, content capture.

LAUNCH

Product Launch

Dedicated launch night with programming wrapped around the brand moment.

ZONE

Full Zone Takeover

Entire zone — multi-week activation, full build, dedicated programming and content.

SPONSORSHIP

Sponsorship

Beyond a booth: title / official / experience partner across the season. See Sponsorship page.

Accepted Categories
01
Coffee
02
Matcha
03
Ice Cream
04
Food
05
Fashion
06
Beauty / Makeup
07
Fragrance
08
Lifestyle
09
Creative Brands
01

Distinct voice

Brands with a real point of view — not white-label.

02

Craft execution

Product, service, and visual standards that match the room.

03

Operating capability

Ability to run a live floor shift with trained staff and stock.

Apply for a Booth

Submit your activation

Attach your brand profile, activation format, and operation size. Partnerships team responds within five business days.

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